Analytics Lab, what is it?
The Analytics Lab free add-in provides a platform for current Geotab users to test features currently under development. By using the Analytics Lab, anyone can participate in the development of new features being considered for addition to the Geotab platform. By rating the experiments and providing feedback, users are able to provide Geotab’s development team insight into what is good, bad, irrelevant, or extremely valuable to end-users. User suggestions will influence the direction of future development.
How do I get it?
To install Analytics Lab, simply log into your MyGeotab portal, navigate to the Geotab Marketplace, and search for Analytics Lab. Once it pops up on the list, click to add it to your cart, agree to the terms, and click finish to install. It can be done in seconds!
How do I use it?
Once installed, click Analytics Lab > Catalog to see the current list of experiments. When you see one that interests you, click “try it” and enjoy what comes next. After using it, be sure to leave some feedback and if you found some value, give it a “like”.
Today we are going to highlight the experiment on Intelligent Zoning. This is one that just about every Geotab user can get some mileage out of. It can be used to make your current zones more accurate based on where vehicles actually stop, and it can be used to identify zones that have been overlooked or you have not yet had time to add.
Once you click the “Try It” button you will land on a page that lists the zone recommendations with a relevance rating. A high relevance score would indicate more frequent stops in that zone.
We chose the zone at the top of the list and clicked the “Action Needed” button to get a birds-eye view of the recommended intelligent zone.
We already had some rather large zones drawn around this office which are displayed as the dark gray zones. Geotab has determined that our vehicles consistently park in the much smaller zone outlined in blue. Stats are also displayed for the average number of stops per month and how many vehicles have stopped at this location. The graph shows us the trend is downward and below that some additional information on the duration of stops as well as driving time to the stop. All of that is excellent information we can use to better understand trips to and time in this zone.
Importing the Intelligent Zone
From this point, we can use the “Rename” and “Import Zone” buttons to make this recommended zone a permanent zone in the database. Additionally, we can choose to keep or discard the zones we previously used. Simply disregard recommended zones that are not relevant. So far, everyone we have shown this tool to has come up with a different reason to have it and a different way to use it. What’s yours?
Be on the lookout for our next installment of the Analytics Lab series where we will take a closer look at fuel economy benchmarking.